LAS VEGAS, NEVADA — On a recent Facebook Live broadcast, PHLV Radio—fresh from winning Best FilAm Media of the Year at the 9th Amerika Prestige Awards—welcomed two guests whose stories would trace an arc from accidental entrepreneurship to a global real estate movement. Hosts Dorothy and Mia Martine Casemio, the duo behind the award-winning program "On The Dot," sat across from May Antonette Leuterio, COO of Filipinohomes and a recognized "Rising Star" entrepreneur, and Anthony Gerard Leuterio, founder of Filipinohomes and the 2024 International Realtor of the Year. What unfolded over the next hour was less an interview and more a masterclass in building a business around the people who need it most.
PHLV Radio, the Las Vegas‑based Filipino‑American media platform that hosted the conversation, has spent years amplifying the stories of the diaspora across platforms including Spotify, iHeartRadio, Apple Podcasts, and Amazon Music. Its recent award recognized a radio station that has become a home for Filipino American storytelling. The show, "On The Dot," airs every Wednesday and has built a loyal following by connecting the diaspora to the Philippines through conversations that matter. On this episode, the subject was real estate—and the two guests seated before the microphones represented both the present and the future of the industry.
An Accidental Entry That Became a Global Mission
Anthony Leuterio did not plan to become a real estate broker. He was selling coffee for DXN Products in Las Vegas when he noticed a pattern: Filipinos kept asking him for help buying properties back home. "Recognizing the trend of Filipinos working abroad and returning to retire, Anthony saw an opportunity to create a trusted global real estate brand, leading to the birth of Lutero Realty, which later became Filipinohomes," he recounted during the interview. His early exposure to real estate came from accompanying his father to meetings and trainings as a child, an apprenticeship that gave him foundational knowledge long before he understood its value.
The shift from coffee sales to property sales was not immediate. Leuterio started in real estate in 2004, became serious in 2006 after training in Las Vegas, and opened his own company in 2008. The catalyst was a gap he observed: OFW investors needed property management, but many sellers promised rental care and disappeared after collecting their commission. "Good service is essential for sustained income and opportunity," he told the hosts. A personal experience—discovering substandard quality in a property—prompted a company‑wide commitment to after‑sales service and direct owner connections to ensure homes were safe before resale.
Rent.ph, Homes.ph, and a Digital Ecosystem Built on Trust
May Antonette Leuterio, who serves as COO of Filipinohomes and Product Director of Rent.ph, has been the architect of the company's digital transformation. Under her leadership, Rent.ph has grown to over 5,000 rent managers, with 70 percent of investors being OFWs purchasing Philippine real estate. The platform offers free online marketing for properties, charging a fee only when a rent manager successfully secures a tenant for a one‑year contract. "We train our rent managers and realtors on how, when, and what to post," she explained, describing a system that leverages social media to reach a global audience.
The ecosystem now spans three platforms: Rent.ph for rental management, Filipinohomes for property sales, and Homes.ph for reselling. Together they connect over 600 developer partners offering approximately 1,800 projects nationwide. Anthony Leuterio framed the mission in terms that extend beyond transaction volume. "We need better promotion of the Philippines as a whole," he said. "I want world‑class quality in Filipino products and services. Filipinos have potential in service, intellect, and hospitality—it only needs support." His advice to aspiring investors was characteristically direct, quoting T. Harv Eker: "Don't wait to buy real estate, buy real estate and wait."
Bayanihan.com and a Vision That Crosses Borders
Perhaps the most ambitious project discussed during the interview was Bayanihan.com, a platform designed to connect Filipinos globally and facilitate cultural exchange. "Bayanihan is the Philippines' answer to uniting all OFWs worldwide, providing a platform where Filipinos can come together to support each other's businesses and celebrate Filipino culture," Leuterio said. The website allows users to find Filipino fiestas and restaurants in various countries, creating a digital gathering place for a diaspora that numbers in the millions.
The platform reflects Leuterio's broader philosophy of success. "True success is not about financial wealth but about relationships and attitude," he told the hosts, emphasizing the importance of family connections. When asked about inspiring the next generation, his advice was counterintuitive: "Show enjoyment in your work and life, rather than pressuring them to follow in your footsteps." It was a moment that captured the ethos behind the brands he has built—not merely companies, but communities. The interview closed with an assurance to potential investors and young people seeking passive income that Filipinohomes and Rent.ph are there to educate and support them. For the listeners of PHLV Radio, it was a reminder that the distance between Las Vegas and the Philippines can be bridged by a single property, a single rental contract, and a single decision to trust.
