MAKATI CITY — Homegrown businesses and creative entrepreneurs are back in the spotlight as #LOCALLYMADE returns to Ayala Malls Circuit Makati from September 11 to 13, 2026. Organized by UPNXT in collaboration with DiscoverMNL, the three-day event brings together local brands and makers at The Breezeway and Activity Center from 10:00 AM to 10:00 PM. Following its successful August debut, the event continues to provide Filipino entrepreneurs with an accessible venue to introduce their products, connect with consumers, and strengthen their presence in the local market.
A Curated Marketplace for Filipino Brands
The September edition features 25 curated homegrown brands representing a wide range of industries, including food and beverages, fashion, beauty, home and lifestyle, art, pets, wellness, and local collectibles. Shoppers can browse products from brands such as Shop Aviel, Handa Crafts, Henry's Cameras, Amitie by Y2N, and Infinimini, while food enthusiasts can also check out offerings from Ongpin Bao. The gathering goes beyond retail by creating opportunities for entrepreneurs to meet potential customers, exchange ideas, and build connections with fellow business owners and creatives.
Creating Opportunities for MSMEs
For micro, small, and medium enterprises (MSMEs), #LOCALLYMADE provides a rent-free platform where businesses can promote their products without the cost of maintaining a conventional retail space. Greater exposure can help participating brands introduce their products to new customers, increase awareness, and develop a wider consumer base. The initiative reflects the value of creating accessible spaces where Filipino entrepreneurs can turn their ideas and creativity into sustainable business opportunities.
Championing Local Entrepreneurship
The event was created to celebrate the people and ideas behind the country’s growing community of proudly Filipino brands. By bringing entrepreneurs, creatives, and consumers together in one venue, #LOCALLYMADE supports direct engagement between local businesses and their markets while encouraging shoppers to discover Filipino-made products. Its return to Makati also demonstrates the continuing demand for platforms that recognize local talent and contribute to a stronger homegrown retail ecosystem.
Plan Your Visit
#LOCALLYMADE runs from September 11 to 13, 2026, from 10:00 AM to 10:00 PM at The Breezeway and Activity Center, Ayala Malls Circuit, Makati City. Admission is free, making the weekend marketplace accessible to shoppers looking to discover local products and support Filipino entrepreneurs. For updates on future editions and participation opportunities, visitors can follow @locallymade.ph, @discovermnl, and @upnxt.curates on social media.
