A Season of Lights, Gifts, and Shared Memories
GENERAL SANTOS CITY- SM Supermalls launched its 12 Weeks of Iconic Christmas campaign in September 2026, bringing a nationwide holiday program to its 91 malls. The campaign celebrates familiar Christmas traditions while introducing seasonal experiences designed for families, friends, and shoppers. Its announced highlights include the Magical Night of Lights, Magical Drone Show, Grand Magical Christmas Parade, and Santa meet-and-greets, although the availability of each activity depends on the participating mall's schedule. For visitors to SM City General Santos, checking the branch's own announcements is the best way to find out which attractions will be part of their local Christmas experience.
Holiday Shopping Becomes Part of the Celebration
Finding presents can be just as memorable as giving them, especially when families shop together and discover something unexpected along the way. From gifts for children to practical items for the home, a mall visit can help shoppers compare options and prepare for Christmas gatherings in one place. SM's nationwide campaign also highlights shopping and dining as part of the holiday experience, giving visitors reasons to combine their errands with time spent over a meal or a festive treat. Shoppers should review individual store promotions and their terms before making purchases, since discounts and offers may differ between retailers
Make Room for Your Own Christmas Tradition
The appeal of a Christmas mall visit is not limited to decorations or shopping bags; it can also be about the people who share the day with you. Parents might plan a family outing, friends can meet for dinner, and children can enjoy the excitement of seeing seasonal displays. SM Supermalls' 2026 campaign is built around bringing people together through familiar traditions and new holiday experiences, though individual activities and dates vary by location. Before heading to SM City General Santos, visitors can check the mall's official page for confirmed events, operating hours, and announcements.
