CEBU — The vibrant local food scene has reached a major milestone as the beloved homegrown brand Purple Yam proudly unveils its 290th store right here in the bustling municipality of Minglanilla. The bakery's rapid expansion reflects its soaring popularity and the unwavering trust of sweet-toothed customers across the region.


A Sweet Milestone in Minglanilla


Expressing deep gratitude, the Purple Yam team extended their heartfelt thanks to the Minglanillahanons for the warm reception and overwhelming support. This significant achievement was made possible through the visionary leadership of CEO Oyos Mendoza, whose dedication has propelled the brand's continuous growth since 2013.


The opening of this new branch serves as a testament to the hard work and passion of everyone involved in the business. It highlights how a small, local enterprise can scale up into a highly recognizable household name by consistently delivering excellent products and service.


A Menu of Sweet Innovations


The new Minglanilla branch offers a diverse and tempting menu designed to satisfy every dessert craving. Loyal patrons can enjoy the signature Ube and Chocolate cakes in various sizes, ranging from large party sizes to medium rounds, classic hearts, and convenient tincan editions.


Beyond the classic bakes, the store features unique innovations like the Ube Custard Cake, Chobe Cake, and the refreshing Ube Calamansi Bar. These creative concoctions highlight the brand's commitment to offering unique, mouth-watering twists on traditional Filipino comfort food.


Other crowd favorites include the creamy Ube Creamcheese Bar, decadent Brazo de Mercedes, and highly convenient Messy Cups for on-the-go snacking. Customers can also purchase branded tote bags, making the entire experience delightfully memorable and perfectly suited for gift-giving.


Rooted in Quality and Community


The brand’s commitment to excellence is further validated by the presence of trusted partners like Magnolia, alongside support from the Department of Trade and Industry and the Department of Science and Technology. These partnerships ensure that every bite delivers consistent, high-quality flavors.


By collaborating with these national agencies, the company continually improves its production standards and food safety protocols. This dedication to quality has been a cornerstone of their operations, allowing them to expand their footprint sustainably while maintaining strict adherence to industry regulations.


As the Purple Yam family continues to expand across the archipelago, this latest opening serves as a sweet reminder of their humble beginnings. The management promises to serve their loyal customers with even more passion and love in the years to come, bringing joy to more households.


Beyond just selling cakes, the brand has cultivated a strong sense of community among its patrons. The enthusiastic celebration of this 290th store underscores the deep connection between the bakery and the neighborhoods it serves, making every purchase a shared victory for local culinary pride.