PHILIPPINES — The country's top sports tourism trailblazers gathered at the Manila Marriott Hotel on August 24, 2026 for the 7th Philippine Sports Tourism Awards. The event honored the standout personalities, organizations, and destinations that are elevating the Philippines as a premier international sports tourism hub.
A Night of National Pride
The Grand Ballroom of Marriott Manila was filled with the who's who of the sports and tourism sectors. Industry leaders, government officials, and athletes came together to celebrate excellence in a rapidly growing field. The awards recognized the seamless integration of sports and travel, which drives economic growth and community development.
Philippine Sports Commission Chairman Patrick Gregorio, who chairs the National Sports Tourism Inter-Agency, commended all honorees. He emphasized that their excellence and persistence are imprinting the Philippines' capabilities on the global map. The event showcased how sports can serve as a powerful platform for highlighting the country's best destinations.
Subic Bay Reclaims the Crown
Subic Bay Freeport Zone won the prestigious Destination of the Year Award for 2025. SBMA Chairman Eduardo Jose L. Aliño accepted the honor, reaffirming the Freeport's status as the "Go To" destination for athletes and sports organizers. Subic Bay hosted major events in 2025, including the Century Tuna IRONMAN 70.3, which drew over 1,000 athletes.
Tourism Manager Mary Jamelle Camba dedicated the win to the entire community, including partner organizers, stakeholders, athletes, and spectators. She said their unstoppable energy brings Subic Bay to life time and time again. The award solidifies Subic's dominance in the sports tourism landscape.
Rising Stars and Emerging Destinations
Puerto Princesa City was a double winner, taking home Event Organizer of the Year (Public) and Emerging Destination of the Year (2025). Mayor Lucilo R. Bayron and City Tourism Officer Demetrio Alvior accepted the awards. The city's successful hosting of events like IRONMAN 70.3 and the International Dragon Boat Club Crew Festival earned them the recognition.
New Clark City was named Venue of the Year, highlighting its world-class facilities. The Sports Tourism Forum - SMX Clark received the MICE Event of the Year award. These wins demonstrate the strength of Clark as a growing sports and events hub.
Individual and Organizational Excellence
Cynthia Lagdameo Carrion, President of the Gymnastics Association of the Philippines, was named Sports Tourism Personality of the Year. The Philippine Football Federation received the Sports Association of the Year award. World Archery Philippines was recognized as the Emerging National Sports Association of the Year.
These honorees represent the depth of talent and leadership in Philippine sports. Their contributions go beyond medals and competitions. They actively promote the country as a destination for world-class events and athletic development.
A Vision for the Future
Sports Tourism Alliance President and Founder Charles Lim highlighted the importance of partnerships in elevating the industry. He thanked key supporters including the Philippine Sports Commission, Manila Marriott Hotel, NUSTAR Resort, and Universal Robina Corporation. Lim said the awardees' vision, passion, and commitment continue to shape the future of Philippine sports and travel.
The 7th Philippine Sports Tourism Awards proved that the country is on the right track. The event celebrated achievements while also setting the stage for future growth. It reinforced the belief that the Philippines is well on its way to becoming a major player in the global sports tourism market.
