MAKATI CITY — Formula 1 enthusiasts and fashion lovers have a final chance to experience the exclusive collaboration between eyewear giant Ray-Ban and legendary Italian racing team Scuderia Ferrari at SM Makati. The limited-time pop-up, located at Branded Eyewear, features the Ray-Ban for Scuderia Ferrari collection, bringing together motorsport-inspired design, performance, and luxury. With the pop-up entering its final day, shoppers have one last opportunity to see the limited-edition eyewear collection and explore the racing-themed experience.
Where Motorsport Meets Iconic Style
The Ray-Ban for Scuderia Ferrari collection combines the heritage of two globally recognized names in fashion and motorsport. Among the featured pieces are the RB8329M, designed in matte black metal with green lenses, and the RB2228M F708EI, which features a refined acetate construction. The collection also includes special editions inspired by major Formula 1 races, including the Miami Grand Prix and Monaco Grand Prix. A limited-edition piece celebrating Charles Leclerc is also part of the lineup. Adding to the collection's distinctive racing identity are Ferrari's signature red accents and the iconic prancing horse emblem, giving each pair a recognizable connection to the Scuderia Ferrari legacy.
More Than Just an Eyewear Showcase
The pop-up goes beyond displaying exclusive sunglasses by giving visitors an interactive glimpse into the world of Ferrari. Guests can take photos at the Ferrari photobooth and test their racing skills through a RaceCar Simulator. The activation also adds to Ray-Ban's history of hosting high-profile launches and experiences in Makati, further establishing SM Makati as a destination for luxury, fashion, and lifestyle events. As the pop-up reaches its final day, racing fans, collectors, and style enthusiasts are encouraged to visit Branded Eyewear at SM Makati before the limited-time experience comes to an end.
