MAKATI CITY — Hard Rock Cafe Makati is putting the spotlight on local music talent with the launch of Universiteen 2.0, a live music event happening on May 21 from 4 p.m. to 8 p.m. The event will feature seven rising bands along with special OPM guests, transforming the iconic Glorietta 3 venue into a space where young artists can perform, connect with audiences, and showcase their passion for music. As part of Hard Rock Cafe Makati’s growing Support Local campaign, the event reflects the brand’s commitment to supporting Filipino musicians and creatives by giving them a platform to shine.
Nine Performers Set to Rock the Stage
Performing at the event are Waki & The Winstons, The Sonnets, 25 Abbey, Next One, Hey June, Better Days, and Gracenote. Joining them are well-known OPM acts Kenaniah and Imago, completing a lineup of nine performers for the afternoon showcase. It is more than just a live performance; Universiteen 2.0 is designed to give emerging artists real exposure and a chance to build stronger connections with music fans.
Affordable Meals Paired With Live Entertainment
Alongside the performances, Hard Rock Cafe Makati is also introducing its Everyday Cravings promo, available daily from 11 a.m. to 6 p.m. Guests can enjoy one appetizer, one entree, and one drink starting at 395 pesos. The promo is aimed at giving customers an affordable dining option while still enjoying the full Hard Rock experience. Whether they are watching live performances, hanging out with friends after class, or taking a quick break from work.
Exclusive Perks for Hard Rock Fans
The Support Local campaign also includes exclusive Hard Rock merchandise featuring the cafe’s signature city logo. Guests who wear their Hard Rock merchandise while visiting the cafe can enjoy special perks such as free drinks, priority song requests, VIP seating, and exclusive surprises and rewards. Artists interested in performing and becoming part of the Hard Rock community may also sign up through an online registration form.
A Celebration of Music and Creative Expression
More than just a one-day event, Universiteen 2.0 marks the beginning of a larger initiative dedicated to supporting local talent across various creative fields. Hard Rock Cafe Makati welcomes not only bands and solo musicians, but also DJs, rappers, spoken word artists, drag performers, dancers, instrumentalists, content creators, and entertainers from different genres. Through this initiative, the cafe continues to establish itself as a hub where music, food, entertainment, and artistic expression come together.
